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srabana lahiri

srabana@exchange4media.com

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Interview
‘NOT JUST A MEDIA PLAN, HAVAS IS LOOKING TO BUILD A MEDIA EXPERIENCE FOR CLIENTS’
BY Srabana Lahiri

Spotlight
‘WE WILL BE PURELY DIGITAL’
BY Srabana Lahiri

Cover Story
WATCHING WAVEMAKER 2.0
BY Srabana Lahiri

Interview
‘ZEE5 IS THE PRESENT AND THE FUTURE OF ENTERTAINMENT’
BY Srabana Lahiri

Interview
WE NEED TO COMPLEMENT OUR STRONG LOCAL MARKET BUSINESSES WITH GLOBAL ONES: TOBY JENNER
BY Srabana Lahiri

Cover Story
BETTING BIG ON THE ‘POWER OF ONE’
BY SRABANA LAHIRI & CHRISTINA MONIZ

Spotlight
‘ENTREPRENEURS MUST CREATE A STRONG RIGHT TO WIN’
BY Srabana Lahiri

Cover Story
‘Sony SAB aims to keep its viewers in a happy frame of mind’
BY SRABANA LAHIRI AND ARPITA MUKHERJEE

Cover Story
HOW SONY GOT SET
BY SRABANA LAHIRI AND ARPITA MUKHERJEE

Spotlight
WPP & INMOBI SET TO ‘SHAPE THE MARKET’
BY Srabana Lahiri

Cover Story
WENDY CLARK: COUNTING ON THE 3Ps
BY BY SRABANA LAHIRI & CHRISTINA MONIZ

Spotlight
‘LANGUAGE IS THE BIG GROWTH STORY FOR SONYLIV’
BY Srabana Lahiri

Interview
OMG: MAKING LOCALISATION THE TOP PRIORITY
BY Srabana Lahiri

Cover Story
‘We are creating a Content AOR, where our lead engagement with a client will be in the content space’
BY Srabana Lahiri

Cover Story
MAPPING THE FUTURE OF MINDSHARE
BY BY SRABANA LAHIRI & CHRISTINA MONIZ

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