BRAND: ITC’S AASHIRVAAD SVASTI
‘DOODHER REPORT CARD’ CAMPAIGN
CREDITS
Agency: Lowe Lintas, South
Production House: Lucifer Circus
AGENCY
“Our task was to clearly communicate a unique message in a simple, yet entertaining manner. Linking Aashirvaad Svasti Select Milk’s Quality Assurance Report with a child’s Report Card was the stroke of genius that delivered both.”
Sonali Khanna
Executive Director and Head of Office - Lowe Lintas, South
CLIENT
“The key take-home point in the TVC is the ease with which mothers can now check the daily quality report of Aashirvaad Svasti Select Milk within seconds. We are India’s first milk brand to provide a quality report of milk on a daily basis.”
Sanjay Singal
Chief Operating Officer – Dairy and Beverages, ITC Limited 
BRAND: MAMAEARTH - ‘ONION HAIR OIL’ CAMPAIGN
CREDITS
Agency: Korra Worldwide
Client: MamaEarth
AGENCY
“In cluttered category like hair oil, this innovative product required a simple and easy way of communicating its benefit in a short duration. Our latest work on the onion hair oil for MamaEarth is a simple idea & story that addresses the key barrier for usage.”
Gaurav Nabh
CEO at Korra
CLIENT
“Mamaearth is bringing traditional recipes, coupling it with science and presenting convenient yet effective solutions for skincare and hair care needs. The film reflects this exact proposition. We hope this thought resonates with millennials and they choose nature’s goodness with us and our products.”
Ghazal Alagh
Co-Founder and CIO at MamaEarth
BRAND: GREENLAM - ‘#INCLUSIVENORMAL’
CREDITS
Agency: Mirum India
Client: Greenlam Industries
AGENCY
“In these times, we have unknowingly built a “new normal” without keeping in mind those who are dependent on social interactions and touch. Our aim was to bring out these instances and as we rebuild a safer world, to make it be more inclusive.”
Arvind Nair
Regional Director, Mirum India
CLIENT
“Through our latest campaign, Greenlam has thus pledged to contribute Re. 1 from each of our Greenlam Laminate sales, pan India. It also pleases me to share that Greenlam will now be able to offer laminates & compacts resistant to SARS-CoV-2.”
Parul Mittal
Director, Greenlam Industries Limited
BRAND: SEAGRAM’S ROYAL STAG
‘#CANAWORLDTHATTHINKSLARGEEVERBESMALL’ CAMPAIGN
REDITS
Agency: Ogilvy India
Production House: Munchhausen
AGENCY
“Can a world that thinks large, ever be small? Royal Stag is a brand that inspires us to dream bigger, to reach further, to broaden our canvas of achievement. The world is full of opportunity and when each of us strive to fulfil our potential, we live our lives like they were meant to be lived. Large.”
Kunal Jeswani
CEO - Ogilvy India
CLIENT
“Royal Stag has always been an iconic brand with a young heart that motivates people to dream, achieve and make it large in life. Our latest campaign captures the spirit of today’s generation which does not hold back, embodies self-belief and is willing to go the distance to fulfil their dreams.”
Kartik Mohindra
CMO, Pernod Ricard India
