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TOI CAMPAIGN URGES READERS TO RECLAIM AUTHENTICITY OF NEWS
BY TEAM IMPACT

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‘ADVERTISING HAS TO DELIVER SHARP BUSINESS RESULTS’
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EFFIE INDEX 2020: OGILVY INDIA IS NO.2 MOST EFFECTIVE AD AGENCY IN THE WORLD
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LATEST AD CAMPAIGNS
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THE WILD AND INNOVATIVE JOURNEY OF BRAND WILDCRAFT
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TECHNOLOGY HAS COME TO THE PARTY, SAYS SWATI BHATTACHARYA OF FCB ULKA
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WE ARE TRYING TO BUILD SOMETHING BRAND SAFE & LONG TERM: SUNIL NAIR
BY DIPALI BANKA

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Who is the right choice, baby?

As the number of celebrity endorsements keep rising, in an ever competitive ad world, the question remains: What creates impact? The celeb or the content?

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test - Mastering the Art of Emotional Storytelling in Advertising

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