'Want to change the perception that we are a mainstream agency network'

An interview with Marty O'Halloran, CEO of DDB worldwide at the Cannes Lions 2023

BY NEETA NAIR
23rd June 2023

'Want to change the perception that we are a mainstream agency network'

It is indeed a consistent player at Cannes Lions, bringing home a metal or two every year. But the DDB Mudra Group has never managed to steal the thunder at the festival. Marty O'Halloran, CEO of DDB Worldwide talks about the big challenge for Indian creative professionals to be 'world class'.

Watch the full interview here -

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