“While we are estimating the global advertising expenditure to grow at 3.6%, India would be witnessing the fastest growth at 14% and reach an estimated Rs 80,578 crore. This would be approximately 2x of the estimated GDP growth in India. This also makes India the third largest adex growth to the worldwide ad spends. We expect sustained and stable media investment growth across categories in India”
SAM SINGH
CEO - South Asia, Group M