MUMBAI: Redmi India, a sub-brand of Mi India, unveiled a new campaign, ‘Redmi Revolution’. Aiming towards the growing demand of smartphones in today’s digitally equipped world, this campaign showcases the nuances of content creation and a huge role played by smartphones. With the Redmi Note 10 Pro Max, the company strives to democratize content creation for all at much ease.
Sandeep KS - associate director Redmi marketing, Redmi India, said, “The Redmi Revolution is an approach towards working in unison to showcase the potential of a smartphone. Smartphones today are an essential commodity and a daily driver for millions of content creators. At Redmi India, we believe in bringing the best-in-class technology for our consumers at a much affordable price. With Redmi Note 10 Pro Max, we revolutionized the affordable smartphone segment by bridging the gap between a mid-range device and a flagship, empowering our consumers with the best of both worlds. The campaign is our way to appreciate all the content creators, across domains, who revolutionize the world with their stellar skills-just like Redmi Note 10 Pro Max!”
The fun and slice of life advertisement takes the viewers through a host of scenarios, from aspiring models to passionate photographers, from dazzling dancers to creative influencers, with whom the viewers can connect instantly. Capturing different day-to-day scenarios and focusing on the needs of youth with photography and videography features, the video showcases some stellar features of Redmi Note 10 Pro Max such as its 108 MP primary camera, 120Hz Super AMOLED display, 8 MP ultra-wide lens, night mode camera feature among others. Adding icing to the cake, the video gives a quick glimpse of the legend himself, Sourav Ganguly.
